Rodrigo Marbán Becerril
Senior Partner, Digital Transformation
Rodrigo is an Information Technology Engineer, with a major in Marketing, from the Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM), where he graduated with Honorable Mention of Excellence.
He has more than 18 years of experience in the field of digital technologies, a discipline in which he excelled from a very young age. In 2003, he founded an app development company for mobile devices, launching several applications that achieved great acceptance among users, one of them being highlighted in PC World magazine.
In 2013, shortly after graduating from university, he founded a digital marketing firm, where he served as CEO for 8 years until his integration to BC&B Group. In 2021 he joined BC&B as a partner, leading the Digital Transformation area.
Areas of Practice:
Digital Marketing Consulting.
Business Process Automation
E-Commerce
Web Development
Web Analytics
Social Media
Recognitions & Awards:
Academic-Business Linkage Award from Tecnológico de Monterrey (2011).
Google certification as an expert in digital advertising (since 2014).
Honorable Mention of Excellence for the best academic performance in the Information Technology program (2012).
CENEVAL Award for Excellence Performance - EGEL (201
Rodrigo is an Information Technology Engineer, with a major in Marketing, from the Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM), where he graduated with Honorable Mention of Excellence.
He has more than 18 years of experience in the field of digital technologies, a discipline in which he excelled from a very young age. In 2003, he founded an app development company for mobile devices, launching several applications that achieved great acceptance among users, one of them being highlighted in PC World magazine.
In 2013, shortly after graduating from university, he founded a digital marketing firm, where he served as CEO for 8 years until his integration to BC&B Group. In 2021 he joined BC&B as a partner, leading the Digital Transformation area.
Areas of Practice:
Digital Marketing Consulting.
Business Process Automation
E-Commerce
Web Development
Web Analytics
Social Media
Recognitions & Awards:
Academic-Business Linkage Award from Tecnológico de Monterrey (2011).
Google certification as an expert in digital advertising (since 2014).
Honorable Mention of Excellence for the best academic performance in the Information Technology program (2012).
CENEVAL Award for Excellence Performance - EGEL (201
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